“The spec says a unicorn. We can deliver a pony. We could throw genetic engineering resources at it, but let's just give them the pony.”
“We built an approval workflow into the CMS called ‘VIP.’ It's for people who want to feel powerful. It's not hooked up to anything.”
The hype around responsive design is missing the real problem.
“The good news is I have a writing day planned. The bad news is my Internet is down. Wait that's good news.”
Strategies to free content for divergent platforms.
Users need consistent content across multiple devices.
Quit bitching about the parts of the job you hate.
“Being great means being vulnerable.”
“Inbox zero: the feel-good task for when you are procrastinating on other, even worse tasks.”
“User-centered design is more than a methodology.”
“If we want true separation of content from form, it has to start in the CMS.”
“If I can understand it, they can too.”
“If you're trying to reach specific audiences, you can't afford to ignore mobile-only users.”
“Today, the mobile internet provides a lousy experience.”
“Every CMS is the worst CMS.”
Every responsive design project is also a content strategy project.
Interviews with people who make responsive designs happen.
“The future of mobile is that you continue making your responsive website and your mobile app less shitty.”